Jingles

6 Reasons Not to Use Royalty Free Music in Marketing Videos

By Ninichi | Contact | Follow

Do you have a corporate video or marketing campaign you’re working on? If so, getting the music right will be one element to consider carefully. Putting together the rest of the video is super important, however, many people seem to underestimate the importance of the music and the impact it can have on pulling the whole project together and enhancing the video content.

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5 Ways Great Music Helps Marketing Videos to Succeed

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If you’re running a marketing campaign and want your marketing video to stand out, it’s important to choose the right music for it. This goes for running a successful podcast as well. The music that plays in the background is often more important than you think and can impact on your commercial or show positively or negatively depending on what you’ve chosen to use.

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How to Create An Effective Podcast Intro or Jingle (Copy)

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Do you want people to enjoy & look forward to your podcast? Do you want more subscribers and for each one to tell others about it? If so, paying close attention to your podcast intro and outro is a must do. How you start your podcast and how you end each episode can really affect how people feel about you and your podcast and so it’s important to get it right.  If it’s not memorable and doesn’t excite your listeners in the right way, it could actually be turning them away from you.

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8 Top Tips on Building a Strong Working Relationship with a Freelance Composer

By Ninichi | Contact | Follow

Are you thinking about hiring a freelance composer to work with but aren’t quite sure about how it might work or how to ensure that it works well? If so, don’t worry. It is a completely natural feeling especially if you’ve never worked with any freelancers before and it’s important to address your concerns and to make sure that you find the right person for you and your project.

I’m a freelance music composer and have worked with clients and projects all over the world – including working with game developers, filmmakers, podcasters, TV producers, marketers and more (see my homepage to get to know me, Ninichi a bit better!). I work from my home office and have never met many of my clients, yet my working relationships with each one feels really strong. There’s a sense of trust, my clients know that they can rely on me to get the work done and done to a high standard, and that I will always do my best to create music that embodies their visions. They also know that I will always be there to respond to their needs whenever they have something to say, ask, explore, feedback on or to work on further.

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Why It’s Worth Investing in a Custom Podcast Intro

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There are many reasons why your podcast intro music is so important. It’s the start of your show and is the best time to capture your audience’s attention and to make a great impression. It sets the tone for the rest of your show and thus reflects closely on you, your podcast and your brand.

As a freelance composer, I have created many podcast intros and outros, theme tunes for shows, background music for adverts and commercials, games and more (see more about me, Ninichi). I enjoy composing jingles and those who come to me believe that it’s worth investing in custom intros. These, I believe are some of the reasons why…

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5 Reasons Why Jingles are Vital For Great Advertising

By Ninichi | Contact | Follow

If you’re involved in advertising and are wondering how to make your advert stand out, think carefully about the music jingle that everyone will hear as they listen to and watch your advert. Jingles are a super important part when it comes to advertising and it’s amazing how much impact they can have on an advertising campaign and on one’s brand.

I’m a freelance jingles composer and have worked on various jingles, theme tunes and intros and outros for different shows and commercial adverts as well as working on soundtracks for games and films (see my homepage or jingles & intros page).  It’s a really rewarding experience and one that I feel passionately about. Often the importance of getting the right jingle can be overlooked and so I hope that this article helps to offer some insight and ideas around why they require real thought and consideration, and that by investing time and energy into this, you will most definitely see your advertising campaign come to life!

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